Post by account_disabled on Dec 6, 2023 11:05:37 GMT 7
We’re influenced by social behavior, so when we see people waiting in line to get a table at a restaurant or a family member recommends a product, our decision to purchase is frequently affected by what others do or say about it. Shopping online is no exception.
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In fact, 97% of customers say online reviews impact their purchase decision, which makes it a no-brainer to include social proof to affect your product page conversions favorably.
As well as having a strong design, your website and each product page should be consistent and include uniform, well-integrated colors, and images that fit together.
Ensure brand consistency using a color palette, specific fonts, and a harmonious tone of voice in written content. For visual consistency, you can use graphic templates for your website; this will help you create a unique, cohesive look across different product pages and landing pages.
Be consistent(Image source: Envato Elements)
Beautiful Product Page Design Examples and Why They Work
So now that we’ve gone through the fundamentals of creating an ecommerce product page, let’s examine examples from brands that get it right when it comes to product page web design.
Why does it work?
On this page, the Apple design team has created an impactful customer experience with no distractions, focusing on the product and its unique features. Copy is short, inspirational, and when users keep scrolling, the discovery continues with brief descriptions and product images that stand out on the white background.
MEET RANKTRACKER
THE ALL-IN-ONE PLATFORM FOR EFFECTIVE SEO
Behind every successful business is a strong SEO campaign. But Industry Email List with countless optimization tools and techniques out there to choose from, it can be hard to know where to start. Well, fear no more, cause I've got just the thing to help. Presenting the Ranktracker all-in-one platform for effective SEO
We have finally opened registration to Ranktracker absolutely free!
CREATE A FREE ACCOUNT
Or Sign in using your credentials
In fact, 97% of customers say online reviews impact their purchase decision, which makes it a no-brainer to include social proof to affect your product page conversions favorably.
As well as having a strong design, your website and each product page should be consistent and include uniform, well-integrated colors, and images that fit together.
Ensure brand consistency using a color palette, specific fonts, and a harmonious tone of voice in written content. For visual consistency, you can use graphic templates for your website; this will help you create a unique, cohesive look across different product pages and landing pages.
Be consistent(Image source: Envato Elements)
Beautiful Product Page Design Examples and Why They Work
So now that we’ve gone through the fundamentals of creating an ecommerce product page, let’s examine examples from brands that get it right when it comes to product page web design.
Why does it work?
On this page, the Apple design team has created an impactful customer experience with no distractions, focusing on the product and its unique features. Copy is short, inspirational, and when users keep scrolling, the discovery continues with brief descriptions and product images that stand out on the white background.